oomph
noun/ʊmf/
Frequency rank: #18,410 most common English word
Meaning
a quality of energy, excitement, or forceful impact that makes something more effective or appealing.

Example sentence
The new marketing campaign gave the brand just enough oomph to attract younger customers.
Synonyms & related words
Practice this word in the quiz
More words in ranks 18,401–18,500
- mitosisThe process of cell division in which a cell's nucleus divides to form two nuclei with the same number of chromosomes as the original.
- mnemonicA pattern, phrase, or trick used to help remember something.
- moonstoneA gemstone with a pearly, translucent appearance and a soft shimmering glow, often used in jewelry.
- morelAn edible wild mushroom with a distinctive honeycomb-patterned cap, prized in cooking.
- nimbusA luminous cloud or halo surrounding a supernatural being or holy person; also a type of rain cloud.
- overvaluedEstimated or valued at too high a price or worth more than it actually is.
- overworkto work too hard or too much, causing harm or exhaustion.
- paintbrusha brush used for applying paint to a surface.
- plausiblyin a way that seems reasonable or probable; believably
- plebsordinary people, especially those considered to be of low social status.